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First Class Foundation Website

See how our strategic thinking meets our excellent visual design. We come together as a team to interpret our client's aspirations and build upon them with our expertise and recommendations.

Project Details

Client:
FIRST CLASS FOUNDATION

Industry:
CHARITY, YOUTH & COMMUNITY

Project/Service:
BESPOKE WEBSITE

Duration:
3 MONTHS

The Challenge

First Class Foundation is a prominent charity in the West Midlands, making a huge impact in the Youth & Community space as a foundation set up to support young people and their families.

Pre-pandemic, HOL Group supported First Class Foundation with their branding, design and marketing efforts to develop their identity to engage young people and their families as beneficiaries of their support services.  Please see multiple projects below that took place before this project: 

  • First Class Foundation Re-Branding and logo design
  • Digital Marketing and Communications Activation
  • Bespoke Website design and build

First Class Foundation found that the initial design of their website, was no longer fit for purpose and did not do an efficient job of engaging stakeholders and donors. They required a platform which was designed inline with charity expectations, communicating cohesively to their stakeholders and donors what they do and their impact. They would then use their social media platforms to promote events and engage with families and young people. 

Our Solution

https://firstclassfoundation.org/

First Class needed help with their user experience to map out the user journey and to think about what pages they required on the website to help tell their story.

Strategy included:

  • Sitemap 
  • Wireframing of key pages

HOL Group then went on to design and build a WordPress website with a robust CMS system, whilst considering donation functionality and reinforcing the messaging of Corporate Partnership. Credibility of the charity would be highlighted with reports and evaluation downloadables that could be easily accessed on the site.

All pages were SEO optimised.

The Results

The CEO and Founder of First Class Foundation have gladly reported success following the implementation of their new website. They had their Board along with other stakeholders and partners review their new look and received positive feedback that the user experience is much better and the impact of the foundation is plain to see. First Class are adding blog posts to the site and understand that by doing so increases their credibility and also improves their SEO performance.

Homepage – Shows impact and credibility

Support Us – Displays quarterly report and Evaluation downloadables

Corporate Partnership – Showcases existing partnerships and reinforces impact and credbility

Services Used

First Class Foundation opted to partner with HOL Group by using a Bespoke service. Their previous website was built using WordPress and they wanted to remain on this platform as it provides a robust CMS system and allows the opportunity for growth. 

Have a look through our Bespoke Projects brochure and get in touch today to see if this solution is the right fit for you.

“HOL Group listened and visualised what we required to develop our website platform. Forming positive partnerships and fund raising is an integral part of our organisation and our website now reflects this.”

Sabrina Dennis

CEO

Why HOL Group?

1. Digital Excellence, Delivered

At HOL Group, we specialise in crafting websites that are not only visually stunning but also strategically designed to meet your business objectives. Our team combines creative flair with technical proficiency to build digital platforms that enhance user engagement and drive conversions. Whether you're launching a new site or revamping an existing one, we ensure your online presence is impactful and effective.

2. Bundle or Bespoke Solutions

We have designed clear value packed bundles of our most popular services at affordable prices because we have studied and understood our SME clients. That being said, we understand that every business is unique, which is why we carefully tailor all our web solutions to align with your specific goals and audience needs. From initial concept to final launch, we work closely with you to develop a website that reflects your brand identity and delivers a seamless user experience. Our collaborative approach ensures that your digital platform is both functional and future-ready whether Bundle or Bespoke.

3. Measurable Digital Impact

Our commitment goes beyond just building websites; we focus on delivering measurable results. By integrating SEO best practices, responsive design, and user-friendly interfaces, we create digital solutions that improve visibility and foster customer engagement. Our clients often see increased traffic, higher conversion rates, and enhanced brand recognition, underscoring the tangible value we bring to every project.